What is Zadarma and what does it do?
Zadarma is a cloud-based VoIP and business telephony platform that replaces traditional phone systems with an Internet-driven communication stack. It allows companies to make and receive calls, manage virtual phone numbers, and operate a full PBX without physical hardware. The service is designed for businesses that want professional telephony, global reach, and predictable costs without dealing with telecom infrastructure.
At a practical level, Zadarma turns voice communication into software. Calls can be handled via web apps, desktop softphones, mobile apps, SIP devices, or integrated directly into existing systems. This makes the platform suitable for remote teams, international companies, and fast-moving SMBs that need flexibility more than legacy stability. Instead of wiring offices and maintaining PBX boxes, users configure everything in a web dashboard and scale usage up or down as business needs change.
How does Zadarma work as a VoIP system?
Zadarma uses Voice over IP technology to transmit calls over the Internet rather than through traditional telephone networks. Users register SIP endpoints or applications, connect virtual numbers, and route calls through a cloud PBX. Incoming calls can be distributed across teams, forwarded to different locations, or processed through automated menus. Outgoing calls are billed per minute or included in plans, depending on the configuration.
Because everything runs in the cloud, geographic location becomes irrelevant. A team member in another country can answer calls from a local business number as if they were in the same office.
Key Features
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Cloud PBX
A full virtual phone system with extensions, call routing, queues, IVR menus, voicemail, call recording, and time-based rules. All features are managed from a single dashboard without on-premise hardware. -
Virtual Phone Numbers
Access to local, mobile, and toll-free numbers in many countries. These numbers help businesses create a local presence in different markets while operating from one central system. -
Multi-Device Support
Works with SIP phones, softphones, web browsers, and mobile apps. Teams can switch devices without changing numbers or call logic. -
Call Analytics and Recording
Built-in statistics, call logs, recordings, and basic reporting tools that help managers monitor quality, performance, and customer interactions. -
CRM and API Capabilities
Integrations with CRM systems and developer APIs allow automation of call tracking, customer records, and internal workflows. -
Website Communication Tools
Callback widgets and click-to-call features that convert website traffic into live conversations.
What business problems does Zadarma solve?
Zadarma primarily solves the problem of expensive, inflexible, and location-bound telephony. Traditional phone systems are costly to deploy, hard to scale, and poorly suited for remote work. Zadarma removes these constraints by making telephony software-based and usage-driven.
It also addresses international expansion challenges. Instead of opening offices or negotiating with local telecom providers, companies can instantly acquire local numbers and route them globally. This lowers entry barriers for new markets and simplifies customer support operations.
Use Case Highlights
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Small and Medium Businesses
Replace legacy phone systems with a low-cost, feature-rich PBX that scales as the team grows. -
Remote and Distributed Teams
Provide a unified phone system for employees working from different countries and time zones. -
Sales and Support Teams
Manage inbound and outbound calls, track conversations, and optimize response times with queues and analytics. -
International Companies
Use local numbers in multiple countries while operating from a centralized team and infrastructure. -
Online Businesses and Startups
Add professional voice communication without upfront hardware investment or long-term telecom contracts.
What are the main benefits of using Zadarma?
The biggest benefit is cost efficiency. Internet-based calls are significantly cheaper than traditional telephony, especially for international communication. There are no hardware costs, and pricing is usage-based, which aligns well with growing businesses.
Flexibility is another key advantage. Features can be enabled or disabled instantly, numbers can be added as needed, and teams can work from anywhere. This makes the system resilient to organizational changes such as remote hiring or office relocation.
Operational simplicity also matters. A single interface replaces multiple telecom tools, reducing administrative overhead and dependency on external providers.
What is the user experience like?
The user experience is centered around a web-based control panel that handles configuration, numbers, users, and call logic. For everyday users, calling feels similar to standard phone usage, whether through a desk phone or an app. For administrators, the experience is more technical but still accessible, focusing on logical routing rules rather than physical wiring.
Setup is generally fast, though advanced configurations may require basic VoIP knowledge. Once configured, the system runs reliably with minimal maintenance, making it suitable for teams that want professional telephony without dedicating resources to telecom operations.
Product Features
IP Telephony





