GoToWebinar didn’t shut down; it changed hands and branding. Citrix’s GoTo products merged with LogMeIn (merger announcement). Later, LogMeIn rebranded as GoTo, keeping the webinar line alongside GoToMeeting. Today it remains an active webinar service.
GoToWebinar was a cloud-based webinar platform built for running scheduled, presenter-led online events with a marketing-focused workflow. Developed as part of Citrix Online’s GoTo product family, it complemented GoToMeeting by centering on one-to-many sessions where registration, reminders, and post-event follow-up matter as much as the live broadcast. Typical use cases included product launches, lead-generation webinars, customer onboarding, partner training, and internal town halls.
It packaged the full webinar lifecycle: branded registration pages and forms, confirmation emails, automated reminders, calendar invitations, presenter and organizer roles, rehearsal modes, screen sharing, chat, moderated Q&A, polls, handouts, and attendee management. It also supported multiple presenters, dial-in audio options, live surveys, and follow-up emails, so teams could move attendees into nurture campaigns and compare webinar performance across recurring series with branding and exportable data. After the session, organizers could publish recordings, offer on-demand replays, and review reports such as registrants versus attendees, engagement signals, questions asked, poll results, and drop-off timing. Administrative controls typically covered user provisioning, templates, branding, roles and permissions, and integrations with CRM or email tools.
For many teams GoToWebinar served as the predictable middle ground between lightweight meeting tools and broadcast studios, prioritizing simplicity, stability, and measurable results weekly at scale.











