Segment integration with Gainsight will allow you to transfer customer behavior data from Segment to Gainsight objects. The integration passes data on customer behavior to Gainsight as events are captured in Segment. For example, customer behavior data includes product page views on an ecommerce site or tracking customer actions on your website over a period of time.

Segment sends all of your customer data straight to Gainsight in its raw form. This means that whatever you record in Segment is immediately available in Gainsight and ready to use, without the need for development or additional implementation time.

Benefits of integrating Gainsight with Segment: The ability to analyze usage data stored in Gainsight to design a better product, provide great customer service, grow your audience with personalized campaigns, and more.