Segment allows you to easily manage integrations with multiple analytics services. By tracking events and users via Segment’s API and libraries, you can send your product’s data to all of your analytics/marketing platforms, with minimal instrumentation code. They offer support for most platforms, including iOS, Android, JavaScript, Node.js, PHP, and more.

Amplitude has an excellent partnership with Segment. We have many customers, such as Doordash and Instacart, who successfully send data to our platform via Segment’s various integrations. Once the data is sent to our servers, it is quickly processed and displayed in the Amplitude platform for analysis.

This guide is meant to complement Segment’s integration doc. It provides additional details on the different types of Segment integrations you can use, how they affect your data in Amplitude, and instructions for setting up the integrations.