Just a few days ago we released the integration with email marketing service— Mailchimp. This integration allows you to send better targeted email campaigns to your Freshsales leads and contacts using Mailchimp’s pre-designed and customizable templates, and much more.

Why Freshsales-Mailchimp integration?
Firstly, users want to sync their aggregated sales leads from all communications—emails, web forms etc., in Freshsales to Mailchimp so they can maintain consistent lists across sales and marketing.

Secondly, some of our users already use Mailchimp for marketing, and want to add these members in Freshsales to manage sales activity records.

Create new opportunities through lead generation
You can automatically sync leads and contacts from Freshsales to lists in your Mailchimp account and/or sync members from Mailchimp to your Freshsales account, i.e. a 2-way and 1-way sync. You can sync all fields across the two platforms. No holding back. Simply map fields and start sync.